Employee Engagement: Preparing for Success

Submitted by Hestia Rojas on September 16, 2011
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Employee Engagement programs are a great way to help your company, while serving the community. Learn 5 top tips for creating a successful volunteer program with your business.
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An employee engagement program provides an excellent opportunity for a business to create a positive corporate image, establish friendly relations among staff members and, most importantly, do something good for the community. In an employee engagement program, a company partners with a nonprofit organization, encouraging its staff to become advocates of a cause. The program can range from a single day of volunteer service to an intimate partnership that lasts years.

Strategies for Getting Started with Cause Marketing

Submitted by Causecast Admin on September 2, 2011
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Three strategies for getting started with cause marketing provided by Joe Waters of Selfishgiving.com and author of Cause Marketing for Dummies.
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Reposted from Selfish Giving. Written by Joe Waters: 

I get lots of good questions about cause marketing from people who are new to the field. Most of them are about where to start. It’s not always an easy answer as people are at different points in their development.

Here are three strategies for cause marketing newbies, regardless of where you are in the journey.

Return of Award-Winning "FREE I.P." Program for FreeFest 2011 Powered by Causecast

Submitted by Gaby Zapata on July 25, 2011
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Fans Can Earn Tickets by Volunteering to Help Homeless Youth
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FreeFest is back and tickets have “free’d-out” in just a few minutes, but Virgin Mobile USA, creator of one of the largest and most critically acclaimed music festivals in the country, has announced that music fans need not worry.

Return of Award-Winning "FREE I.P." Program for FreeFest 2011 Powered by Causecast

Submitted by Gaby Zapata on July 25, 2011
Story Highlights: 
Fans Can Earn Tickets by Volunteering to Help Homeless Youth
Featured: 
No
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FreeFest is back and tickets have “free’d-out” in just a few minutes, but Virgin Mobile USA, creator of one of the largest and most critically acclaimed music festivals in the country, has announced that music fans need not worry.

Join Us At Cause Marketing Conference: Maximizing Corporate & Nonprofit Relationships

Submitted by Gaby Zapata on July 21, 2011
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Allison & Partners is facilitating the cause marketing conference, Maximizing Corporate and Nonprofit Relationships, on Wednesday, Aug. 3 at the Staples Center in Los Angeles. The conference brings together a mix of top-tier corporations and organizations to learn about some of the best practices of cause-related marketing and will be emceed by ABC7’s David Ono. Connecticut Sun vs.