For those who want to catalyze positive social change, events such as the Net Impact and Business for Social Responsibility (BSR) conferences provide the opportunity to engage with other like-minded individuals to share ideas on how to create social and environmental good through business.

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Causecast will be partnering tomorrow night with Digital LA and Non Profit Effect at the Hollywood Roosevelt, for an evening on social media for social good. Join us to attend the evening’s panel on how local social good organizations including Movember, City Year LA and Drop In The Bucket work together with partners like TOMS, J.Brand and Sevenly to leverage digital marketing and social media for social good.

For most early stage companies, every penny counts. But several L.A. startups are giving away a percentage of their revenue to worthy causes.

Studio City daily deal website WinWin Living and Westwood online marketplace KarmaGoat are among the local companies that promise to donate a portion of sales to a charity of the customer’s choosing.

They are part of a growing number of companies that are integrating philanthropy into their business models.

At a time when attention spans are shrinking against the exponential growth of new technology applications and digital tools, maintaining user engagement is a hard-won commodity, and the notion of uniting employees for a collective activity or cause can seem daunting. With so much information available at any given moment, reaching employees might be easier but engaging them has become a bigger challenge — yet to do so is more important than ever in today’s culture.

Ryan Scott, CEO of Causecast, shares his thoughts on how he ticks and what he looks for as an investor and advisor on a panel discussion entitled, “Building Bigger Businesses the Second Time Around,” hosted by Docstoc Co-Founder and CEO Jason Nazar.

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FreeFest is back and tickets have “free’d-out” in just a few minutes, but Virgin Mobile USA, creator of one of the largest and most critically acclaimed music festivals in the country, has announced that music fans need not worry.

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Allison & Partners is facilitating the cause marketing conference, Maximizing Corporate and Nonprofit Relationships, on Wednesday, Aug. 3 at the Staples Center in Los Angeles. The conference brings together a mix of top-tier corporations and organizations to learn about some of the best practices of cause-related marketing and will be emceed by ABC7’s David Ono. Connecticut Sun vs.

Check out highlights from the 2011 Cause Marketing Forum in Chicago. For more highlights, visit http://www.causemarketingforum.com/

Cause marketing as we know it is dead, according to Carol Cone, founder and former CEO of Cone LLC. Carol takes a moment to explain the evolution of cause marketing and of the citizen consumer, which she says is dramatically changing. Find out why she thinks a fifth P should be added to the “Price, Product, Place and Promotion” mantra of most Corporate Social Responsibility initiatives in this interview.