These social good campaigns cover the breadth of options for engaging consumers in participating in social good through social media - a highly utilized and important cause marketing too.

If you haven’t heard already, the CSR report as we once knew it is dead. Shocking? Probably not. With the number of companies engaging in CSR and cause-related activities rising, and those already engaging in these practices stepping up their efforts, the push to educate and inform consumers is becoming increasingly more difficult. Less than 5% of consumers will ever even look at a company's full csr report.